Eyeworks group
Eyeworks Group
Eyeworks is one of the five largest independent production companies in the world. Eyeworks is a highly creative all-around international television and film production company founded in 2001 in The Netherlands.
CEO Reinout Oerlemans started the company almost ten years ago with experienced managers Robert van den Bogaard and Ronald van Wechem. Reinout Oerlemans created Eyeworks first of many hits in Holland, Test The Nation. The format made a massive impact and caused a sensation in the international TV community.
Test The Nation aired in more than fifty countries worldwide, from Japan to America, from the BBC to Channel Nine in Australia, and it still remains a cornerstone in the programming in several large TV markets in the world. The success of Test The Nation kick started the rapid international expansion of Eyeworks, quickly realizing Eyeworks’ vision to become a solid Top 5 player with broad genre diversity and a balanced global presence. Eyeworks develops, produces and distributes content in all genres including non-scripted and scripted. The company has affiliates in seventeen countries on four continents: The Netherlands, Belgium, Germany, Switzerland, Sweden, Denmark, Norway, Spain, Portugal, Italy, Argentina, Chile, Brazil, United States, New Zealand, Australia and the United Kingdom.
All genres
With its television shows and formats Eyeworks covers the entire range of genres, and within the genres its programs are as original and different from one another as they can be. This diversity enables the company to work for more than 100 broadcasters worldwide, both public and commercial channels, and its programs are watched in over fifty countries worldwide, making Eyeworks a household name in all major television markets.
Highlights & Proven Successes
This year’s biggest breakthrough is the Eyeworks developed American format Extreme Makeover: Weight Loss Edition (a.k.a. Obese) for ABC. This an American network show where Eyeworks controls both the format and the finished programs. The show already launched successfully in Australia and the USA (a second US season is already in production). The footage from the American version has been drawing so much international attention, that the format now is also in production in Denmark, Sweden, Norway, Belgium, Germany, The Netherlands and the UK. O
ther highlights of the previous season are, amongst others, Argentinean format CQC, which was winner of the International Emmy Award® in the best non scripted entertainment category. The Belgian format Ticket To The Tribes premiered in its tenth country, Portugal, to enormous success. Proven formats such as Test The Nation, Beat the Blondes, I Know What You Did Last Friday and Who Wants To Marry My Son? remain very successful. After a very strong season in France, Who Wants To Marry My Son? is now also in production in The Netherlands, Belgium, Spain and Ukraine, and is still a ratings winner for RTL in Germany. Eyeworks Spain’s format Tourist Class is traveling to Portugal and South America. Generation 2010 from the Danish affiliate was sold in The Netherlands and recently in Germany. Missing Pieces continues to perform in New Zealand and Australia, and a second season of New Zealand’s Top Town aired in Sweden. Eyeworks Germany’s format Restaurant School is in production for a second series for Germany’s largest broadcaster and the format is now being produced in the Netherlands. Eyeworks formats and finished programs not only travel between Eyeworks affiliates but are also sold to third parties, via Eyeworks Distribution. Eyeworks’ creativity ensures the success of its own formats worldwide, and the consistent production quality makes Eyeworks a preferred partner for third parties to produce their formats, like BBC’s hit shows How Do You Solve A Problem Like Maria and Strictly Come Dancing, Who Wants To Be A Millionaire, CBS’ Wheel Of Fortune, NBC’s Three Wishes, Kitchen Nightmares, and Master Chef. Next to creativity and quality Eyeworks has two other key features: flexibility and determination. For this reason Eyeworks was picked to create and produce the two largest live national TV-marathon relief shows in The Netherlands.
Film & TV Drama
Besides the company’s strong international presence in the non scripted genres of entertainment, reality series and factual entertainment, it’s also rapidly growing as a film and drama producer with worldwide productions in eight of its seventeen Eyeworks countries.
The slate of movies that are in production is growing rapidly and more Eyeworks affiliates are gearing up to start producing theatrical films. Some of the creative highlights of the past season are Stricken (Komt Een Vrouw Bij De Dokter), the directorial debut of Reinout Oerlemans, who's second movie Nova Zembla, the epic adventure drama about one of the most important events in Dutch history, released in the fall of 2011. The film is the first Dutch movie in 3D. Other successful Dutch movies are The Happy Housewife, Chubby Drums and New Kids Turbo which realized more than 500.000 visitors in the German cinema's and will have a sequel called New Kids Nitro. A few of Belgium's box office hits are Ben X, Bullhead and Dossier K, the very successful follow up to The Memory Of A Killer. The most recent Belgium feature films are Swooni and Tot Altijd (Until Forever). Cops Maastricht, the spin-off of Cops in Belgium, has become the highest rated police series in The Netherlands and Belgium. In Belgium, drama series Old Belgium and Double Life got top ratings and won several awards. New drama series have been commissioned in Belgium and Holland, among them Dr. Deen, Seinpost The Hague, The Devine Monster and Rang 1. In Spain Eyeworks produced more than 170 episodes of the daily comedy Women On The Edge. In New Zealand the company is working on several feature films: Mr. Pip with a leading role for House star Hugh Laurie, and Cities, starring Clive Owen. In Germany Eyeworks produces the best watched crime series, Wilsberg, for ZDF, and in Sweden the same is true for hugely popular police series Maria Wern, also time slot winner in Germany on ARD..
360°
Eyeworks is becoming increasingly active as a cross media company with a unique 360 degrees approach to content where the company develops and initiates concepts, brings together sponsors and media partners, and implements them on multiple platforms: including television, magazines, radio, interactive platforms such as websites, and applications on smart phones and tablets. The Eyeworks company Advance is spearheading this 360° approach.
Creative network
To continue our growth and build on our successes creative synergy among our affiliates is vital. Eyeworks focuses on building and nurturing the creative network between the seventeen countries in the group. The world of Eyeworks can be categorized into four clusters: Western Europe (The Netherlands, Belgium, Germany, Switzerland), Scandinavia (Sweden, Denmark, Norway), South America & Southern Europe (Argentina, Chile, Brazil, Spain, Portugal, Italy) and the English speaking world (the USA, New Zealand, Australia, the UK),. Eyeworks facilitates creative exchange within and between these clusters. The success of our efforts can be seen as our affiliates increasingly adapt each other’s formats. The company has been steadily working on this creative exchange between the affiliates for years. Eyeworks uses weekly reports via e-mail, video newsletters, regular bilateral meetings within the four geographical clusters, and at least three annual worldwide meetings with its top creative minds from the seventeen countries to facilitate this sharing of ideas. These activities have created a powerful creative network, which ensures short lines of communication between all Eyeworks’ creative people at different levels.
Eyeworks, a highly creative, flexible and integrated family of affiliates with fifteen hundred people in seventeen countries on four continents, who work together to achieve ONE goal… To tell a unique story.
